GIERSZEWSKA ZARZDZANIE STRATEGICZNE PDF

Grażyna Gierszewska [email protected] [Strategic management for engineers] Zarządzanie strategiczne dla inżynierów, , Polskie Wydawnictwo . Analiza strategiczna przedsiębiorstwa by Grazyna Gierszewska, analizy strategicznej najczęściej stosowane w zarządzaniu strategicznym na zachodzie. Pages, Publication size in sheets, Book, Gierszewska Grażyna (eds. ): Wyzwania dla zarządzania przedsiębiorstwami, , Wydział Zarządzania.

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Steps in the process of strategic management. Kinds of SWOT analysis. Different kinds of strategy building? Determinants of successful strategy implementation 7S, Chandler? Formulating and implementing of balanced scorecard. Definition, elements and rules of building a firm?

Advantages and disadvantages of scenarios building. Strong and weak information signals. Case – SAP method. Advantages and disadvantages of this method. Having accomplished the course a student will have been able to choose the proper methods of diagnosing macro environment, micro environment and company’s potential – written exam. Formulation of strategic alternatives. Having accomplished the course a student will have remembered and will have been able to present the methodology of strategy formulating – written exam.

Mistakes often made in strategic planning. Having accomplished the course a student will have remembered and will have been able to present the methodology of strategy implementing – written exam.

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Having accomplished the course a student will have been able to formulate strategic recommendations for a company on the basis of strategic analysis results. Definition, features and levels of the firm?

Essence and tactics of strategy implementation. Showing possibilities of applying methods of strategic analysis in practice. Criteria of choosing the best strategic alternative. Having accomplished the course a student will have been able to put into practice the methods of strategic analysis presented during classes – making project.

Strategiczna jednostka biznesowa

Case – SWOT analysis with points. Idea and elements of BS. Process of strategic planning. Having accomplished the course a student will have been giersaewska to explain the chosen methods of strategic analysis.

Globalizacja: wyzwania dla zarządzania strategicznego – Grażyna Gierszewska – Google Books

Having accomplished the course a student will have remembered and will have been able to present the methodology of strategy formulating. Methods of analyzing microenvironment an estimation of a sector value, a map of strategic groups.

Getting information for strategy formulation and implementation. Having accomplished the course a student will have remembered and will have been able to present the methodology of strategy implementing. Basic methods of getting information.

Case – a map of strategic group. Access to literature with the help of e-books and e-journals services.

Potential of an organization? Procedure and organization of strategic control. Definition and features of strategic business unit. Differences between traditional and modern strategic planning.

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Strategies zarzdzaniee surviving and withdrawal. Differences between controlling and control.

Strategic Management (09 40 01)

Having accomplished the course a student will have been able to choose the proper methods of diagnosing macro environment, micro environment and company’s potential. Having accomplished the course a student will have been able to formulate strategic recommendations for a company on the basis of strategic analysis results – making project.

Role of information in management. Definition and rules of creating a firm? Having accomplished the course a student will have been able to explain the chosen methods of strategic analysis – written exam. Kinds and features of information. Ethical problems in benchmarking. Functions and kinds of the control. Critical success factors analysis.

Definition and features of strategic management.

wtrategiczne Preparing students for an independent execution of projects in the field of strategic analysis. Kinds and way of formulating strategic goals. SWOT analysis simple, with points, strategic. Traditional management and strategic management.